Post by account_disabled on Mar 6, 2024 4:08:44 GMT
As we anticipated, it is not uncommon to cause confusion between the various professional figures in the digital world , in particular among the professions that are part of the Social Media Marketing sector . Outlining the differences between Social Media Manager and Community Manager can only help to understand how these two figures are both fundamental for correct strategic online activity and, despite collaborating in very close contact or merging into a single professional entity, how they differ on a substantial level in agenda activities.
The Social Media Manager : creates the strategy for all social channels, with a more theoretical strategic function; selects the management tools and platforms that the Hong Kong Telegram Number Data Community Manager will use to develop the work; defines and segments the target audience; defines and manages the budget useful for the strategy, in the presence of paid activities. The Community Manager : puts social strategies into practice, with a more operational action; he usually doesn't deal with content design , he doesn't create the graphics, videos and creatives that make up the editorial plan and he doesn't write the copy of the posts he will publish; directs communications and actions towards the previously defined target audience; provides feedback and feedback and does A/B tests to understand what works best and what needs to be worked on instead.
billboard with the words "we like you too" as the community manager's motto Community Manager: what does he do? Tasks and tasks Now that we have defined this figure, it is important to understand what a community manager does , and what the different tasks within the profession are. When we talk about Community Management we must remember that the ultimate objective is to go to work to improve the visibility of a brand , therefore it is essential in the community manager's day to research and map the trends connected to the brand's reference sector; we will then intercept the set of competitors by evaluating their activities to understand which of them to propose and which to exclude to increase the pool of followers and above all create involvement and engagement among users , always monitoring all the interactions and managing them as best as possible crises and problems as well as complaints.
The Social Media Manager : creates the strategy for all social channels, with a more theoretical strategic function; selects the management tools and platforms that the Hong Kong Telegram Number Data Community Manager will use to develop the work; defines and segments the target audience; defines and manages the budget useful for the strategy, in the presence of paid activities. The Community Manager : puts social strategies into practice, with a more operational action; he usually doesn't deal with content design , he doesn't create the graphics, videos and creatives that make up the editorial plan and he doesn't write the copy of the posts he will publish; directs communications and actions towards the previously defined target audience; provides feedback and feedback and does A/B tests to understand what works best and what needs to be worked on instead.
billboard with the words "we like you too" as the community manager's motto Community Manager: what does he do? Tasks and tasks Now that we have defined this figure, it is important to understand what a community manager does , and what the different tasks within the profession are. When we talk about Community Management we must remember that the ultimate objective is to go to work to improve the visibility of a brand , therefore it is essential in the community manager's day to research and map the trends connected to the brand's reference sector; we will then intercept the set of competitors by evaluating their activities to understand which of them to propose and which to exclude to increase the pool of followers and above all create involvement and engagement among users , always monitoring all the interactions and managing them as best as possible crises and problems as well as complaints.